Founded in 1969 in Rimini, in the heart of Italy, MP Paints is a family-owned company specialized in the production of high-quality paints, decorative finishes, and microcement systems.

With over 55 years of experience in the construction and interior design industries, we develop innovative, long-lasting coating solutions that combine performance with visual beauty.
Our decorative lines — entirely Made in Italy — are created to enhance architecture through natural materials, refined textures, and sustainable formulations.

Every product reflects our commitment to quality, creativity, and professionalism. Today, MP Paints is present in over 20 countries, supporting retailers, architects and contractors with reliable materials and technical know-how.

At MP Paints, every surface tells a story — of material, light, texture, and Italian craftsmanship.
Our philosophy is rooted in the belief that beauty and performance must coexist. That’s why we design decorative finishes that are not only visually refined, but also durable, breathable, and technically reliable.

From mineral lime plasters to microcement systems, each product is the result of deep material knowledge, continuous research, and a passion for surfaces that elevate interior spaces.

We combine artisanal techniques with modern technology, maintaining full control over production to ensure consistency, flexibility, and creative freedom for designers and applicators alike.

We believe in creating a colorful and creative future together

At Colorificio MP, environmental sustainability is at the core of everything we do. We offer mineral-based, eco-friendly products with low VOC emissions, designed to improve indoor air quality and reduce environmental impact.

We manufacture using exclusively 100% certified green and operate effective waste management to minimize their ecological footprint.

Deeply rooted in our local territory and identity, we continuously invest in research and development through partnerships with research institutes and universities.

We also support education and innovation by offering internships and collaborating with schools and universities, contributing to a more sustainable future for the coatings industry.

Italian decorative finishes for walls and floors

Via G. Pastore, 2 Viserba
47922 Rimini (RN) Italy